Jewelstreet hosted an exclusive fashion press preview at The Beaumont Hotel in Mayfair on the 23rd November. Co-hosted by Jewelstreet's CEO & the former fashion director of Red Magazine, Nicola Rose, it showcased a handpicked edit of 10 stand out independent designers and brands of the 350 available on Jewelstreet.
The event was exclusively open to fashion directors to the top UK publications and we were thrilled to host over 20 of the most celebrated fashion directors in the UK today including the Executive Fashion Director of Vogue, Harper's Bazaar, Red magazine, Maire Claire, Glamour, The Guardian & The Times and more.
The response was from the press was fantastic, especially the quality and variety of the jewellery from all over the world.
GLOBAL EDIT BY NICOLA ROSE
Jewelstreet has established itself as a global jewellery destination, bringing together over 350 of the finest independent jewellery designers from around the globe. Former Creative Director of Red Magazine and fashion stylist, Nicola Rose curated 350 designers down to a succinct edit of jewellery from 10 of our key brands and invited some of the most influential figures in the British fashion press to come and experience the jewellery for themselves. She commented, “There are some great brands that I’ve discovered on Jewelstreet. Jessie V E, YAMA Jewelry, Dana Bronfman are all pieces I would gravitate towards myself and a personal favourite of mine, Robinson Pelham, which I have bought jewellery from before.”
Her picks took attendees on a journey around the world; starting in London with vibrant statement jewels by established brand Robinson Pelham, down to Portugal with Mimata Jewelry, across to Singapore where there were dainty designs from Lucy & Mui, and over to NYC for Dana Bronfman’s collection of stacking jewellery and Toronto for Laurie Flemming's romantic designs.
Rising star, YAMA Jewelry captured the attention of press. Architect turned jewellery designer, Maya’s collection of contemporary rings are a hybrid of her geometric style and urban inspiration. Cypriot designer, MyriamSOS, was chosen for her playful use of strong linear lines, designed for strong-minded contemporary women like Myriam herself.
Nicola Rose chatting with Carolyn Asome, Fashion Features Director at The Times.
Nicola Rose with Sarah Bailey, Editor in Chief of Red Magazine.
London proved itself as home to some of the world’s most innovative jewellery designers. Nicola chose a wearable collection of pieces from Mei-Li Rose’s beautifully understated new Cirque line. The fun collection from one of London’s most innovative new jewellery designers, Jessie V E, was a huge hit with fashion press. Her symbolic designs are a conversation starter and often feature a hidden secret or personalised meaning. Nicola’s picks from heritage brand, Daou, were undeniably beautiful, with her warm-hued Golden Bright ring and feminine opal Phoenix ring making a true statement.
Nicola Rose with Laura Ingham, Executive Fashion Editor at British Vogue.
KEY FASHION PRESS
Attendees to the event included Editor of Red magazine Sarah Baily, Executive Fashion Director of Vogue Laura Ingham, Fashion Director of Harper’s Bazaar Eugenie Hanmer, Fashion Director at The Guardian Jess Cartner-Morley, Fashion Director of InStyle Arabella Greenhill, Executive Fashion Director of Marie Claire Tanya Semikoz, Executive Fashion Director of Glamour Julia Yule, Fashion Director of ES Magazine Nicky Yates, Fashion Features Director at The Times Carolyn Asome, Fashion Director of Conde Nast Traveller Hannah Moore, Executive Fashion Director at Red Kim Parker, Style Editor at Red Lauren Franks, Editor of Mine magazine Astrid Joss, Fashion Features Director at ES Magazine Katrina Israel and Retail Editor at Glamour Emma Hargadon. Bloggers and freelance jewellery writers included Beanie Major from In Detail, Katerina Perez and Kathryn Bishop.
Left: Jewelstreet CEO, Rob Passmore with Tanya Semikoz, Executive Fashion Director at Marie Claire. Middle: Nicola Rose hosted the event with Emily Gegg. Right: Eugenie Hanmer, Fashion Director at Harper's Bazaar with Laura Ingham, Executive Fashion Director at British Vogue.
Left: Jewelstreet CEO, Rob Passmore with Kim Parker, Executive Fashion Director at Red magazine. Middle: Jewellery blogger, Katerina Perez and freelance writer Kathryn Bishop. Right: Jewellery blogger, Beanie Major from In Detail.
Left: Nicola Rose with Jess Cartner-Morley, Fashion Editor at The Guardian. Middle: Arabella Greenhill, Fashion Director of InStyle with Jewelstreet CEO. Right: Nicola Rose with Astrid Joss, Editor-in-chief of Mine magazine.