Based in Canada, Lynn & Liana Designs is a family business that creates beautiful and unique hand-poured serveware boards. Lynn & Liana Designs combines eco-friendly epoxy with Canada’s gorgeous Canadian Maple hardwood. Every board is a hand-poured, individual work of art created to be as beautiful and unique as each and every one of us.
Lynn & Liana Designs chats to JewelStreet about the history of their brand, inspiration for their designs, brand values and much more!
How did your brand begin?
A few years ago we saw a fabulous new product called UVPoxy made by our friends at Ecopoxy. We loved working with it and tried combining it with our country's gorgeous Canadian Maple boards. The effect was stunning and our line of serveware and cutting boards was born.
When did you first fall in love with designing and knew you wanted to become a designer?
We fell in love with designing as we worked with UVPoxy on different surfaces. We tried many different techniques. We loved the glossy, rich colours and striking ways of creating unique designs with it. We just knew we had to bring this to life!
Some of our core values include Growth - both personal and corporate.
Creativity - we strive to be the most creative people around. Integrity-do what is right.
Proactivity - we are consistently on the offence, not the defence.
Where do you get inspiration for your designs?
We are inspired by nature. Everything in nature is one of a kind and when we look at our designs we see that. Each piece is hand-poured with care by our artistic team and brings life and art together.
We love to refer to it as "functional art".
How are your designs made?
We work hard to create designs that are stunning and trendsetting. Our lead artist works hard to create recipes for colour combinations that fit with current home trends. White, emerald and ocean vibes are some of our top selling colour patterns.
How do you source your materials?
Our resin comes from Ecopoxy, which is also in Manitoba. And our Canadian Maple is sourced from Eastern Canada through a variety of manufacturers. For the exotic woods such as bamboo and acacia, we source from all across Asia to find the best quality.
Tell us about some of your most inspiring clients, or bespoke commissions.
We have been thrilled to partner with Good Morning America and The View over the past year.
We also had our products given as part of a gift basket for celebrity moms for Mother's Day 2021. Moms like Carrie Underwood, Katy Perry, Nicki Manaj and Mandy Moore. That was so thrilling!
What has been the highest and lowest point of your career so far?
The highest point of our business has been seeing our products sell out on nationwide TV on Good Morning America and The View. And the lowest point was when Covid-19 hit in March 2020 and almost all of our wholesale customers cancelled their orders.
Do you have any exciting future plans and where do you see your brand in 5 years?
We have two brand new lines that will be launched in 2021 that we are super excited about. In five years we would like to have multiple brands carrying the same theme of creativity and uniqueness and have our products available worldwide.