Designing and handcrafting jewellery whilst looking out over the Atlantic Ocean in sunny Miami - what could be better? This dream is a reality for mother-daughter jewellery brand, Dripping in Gems. Roberta Geula is the creative mind behind the jewellery designs and is based in Miami, whilst her ambitious daughter Monica runs operations from upstate New York. Together the pair create statement jewellery that’s covered in gemstones – from feather earrings set with a rainbow of coloured sapphires, to matching father and child agate bracelets.
We chat with Monica about the importance of giving back, being inspired by the women around them and why you’ll find them in the gym at the crack of dawn.
How did Dripping in Gems begin?
“Roberta Geula has always been an artist, designer and creator. She’s been designing since I was a little girl. Although jewellery has always been part of her design outlet, it wasn't until I spotted one of my mother’s necklaces that I realised her designs needed to be shared with the rest of the world.”
What are your core brand values?
“Our core brand values are all about giving back. We have a motto and tagline "Gems for Good". In our two and half years of business, we have given back tens of thousands of dollars to 50 various charities. We are very proud of that achievement.”
"In our two and half years of business, we have given back tens of thousands of dollars to 50 various charities."
How is your jewellery made?
“Our jewellery is handmade overlooking the Atlantic Ocean in beautiful, sunny Miami. Every piece is made by hand and tested to make sure the quality is there.”
Where do you get inspiration for your designs?
“Our inspiration comes from the women that surround us. Whether we’re in Miami or New York, we look around and see what women are wearing and how they want to look. And of course, we see trends featured in fashion magazines, on bloggers and simply our clients.”
Tell us about your bespoke commissions…
“Almost all of our clients are inspiring. We pride ourselves on custom bespoke commissions and love when our clients help design their own pieces.”
"Whether we’re are in Miami or New York, we look around and see what women are wearing and how they want to look."
How do you want someone to feel when they wear your designs?
“We want our 'Gem Girls' to have fun and feel confident. We’re all about simple outfits and statement accessories. So, when someone is wearing a monochromatic outfit with one of our colourful statement necklaces, we want them to have that wow factor!”
If you could only wear one piece from your collection, which would it be?
“Our Jamie lariat. It's our bestselling necklace for a reason. It can be worn virtually 100 different ways. It's especially great for travelling since it looks like a different necklace every time.”
Do you work with any charities?
“Yes, we work with many charities. In fact, we have donated proceeds to almost 50 charities in the short two and a half years we’ve been in business.”
What’s the best piece of advice you’ve been given?
“Don't be afraid to ask for what you want. What's the worst that happen? They say no?”
If you could travel to one place right now, where would it be?
“India. We’ve heard it’s such a beautiful and vibrant country. We also deal with many Indian vendors and they couldn't be nicer. So, we'd love to go and spend time there.”
"Without good health and happiness then you can't run a successful business, so you'll usually find us at the gym first thing in the morning."
What music do you have playing in your studio?
“We play everything from Drake to John Mayer to talk radio! It changes depending on our mood but Justin Bieber usually makes a daily appearance!”
How do you ensure you’ve got a good work/life balance?
“Making time to exercise and spend time with family is a priority. Without good health and happiness then you can't run a successful business, so you'll usually find us at the gym first thing in the morning. That is our best stress reliever!”
What’s your favourite quote?
“If you change the way you look at things, then the things you look at will change.”